On The 8
On The 8 provides readers with marketing guidance, business tips, digital strategies and more to help grow your business.
The ability to keep your business on pace with the latest trends is important. Your small business’s marketability is dependent on its ability to connect with each visitor that lands on your website. The easiest way to do this is to have a website that is created with the latest website design trends for 2022. […]
How will you get clients in 2021? Digital marketing is used to more directly communicate and connect with an increasingly targeted market. Our panelists – experts in collateral, in-person + virtual events, and digital strategy – will discuss innovative ways to target and curate connections. We will discuss: Traditional and digital collateral Traditional, social, and […]
Allevi8 Marketing has had the pleasure of working to develop a marketing automation app that uses photo booth technology to improve small businesses, particularly restaurants. First, it was the jukebox, then we have game machines, now the photo booth is the next interactive item lined up to hit the bars! The advantage that the photo […]
The restaurant world was turned on it’s head by COVID-19 and, even though you’re open again, you now have fewer tables and a significantly reduced amount of potential customers passing by your door. It is times like these where the internet can really help a restaurant, and it is also during this time where restaurants […]
Social media and has infiltrated every part of our lives and everyone in our society is active on at least one social media platform; usually 2 or 3. Social media gives people freedom, and it also gives restaurants the freedom to (freely!) promote their business, gain more fans, and keep in touch with their most […]
A few years ago phone manufacturers introduced a “food mode” function to their cameras. The fact that this came before the recently released “portrait mode”, designed for taking fantastic photos of people, shows us how much photos of food influence people’s dining decisions. But the use of the photos to market restaurants extends much further […]
In today’s world the internet is as much a marketplace for restaurants as the high street on which they are located. Many people search online for a place to eat their lunch or dinner, even when they’re standing on a street full of restaurants! Review sites are not the only source of customers online, and […]
Restaurants can no longer rely on just their regulars to keep their business afloat. Margins are getting thinner, and goods and staffing are becoming more expensive. It is therefore crucial that each promotional campaign run for your location delivers a return that far exceeds the original outlay. There’re three factors which contribute heavily to the […]
Restaurants have faced an extraordinary burden due to the COVID-19 pandemic. From having to close their doors and switch to takeout catering, to slowly reopening with reduced capacity, restaurateurs have faced unprecedented challenges. Although Illinois is now in Phase 4 of the COVID-19 recovery plan, which allows for restaurants to operate at 25 percent capacity, […]
We are pleased to announce a special exclusively for Univerity CoWork Members and friends! University CoWork offers office space on the southside of Chicago in the Woodlawn neighborhood. The resources and network provided to us have been invaluable.