Working with Midwest leadership
We worked with SVP leadership for Midwest marketing to craft distinctive video production around Home Depot’s nonprofit initiatives.
Home Depot / Retail / community initiatives
Community impact. Brought into focus.
Video production supporting nonprofit initiatives with Home Depot’s Midwest leadership.
THE PARTNERSHIP
Home Depot
- Video production
- Leadership collaboration
- Nonprofit storytelling
- Partner coordination
01 / THE CHALLENGE
A clear reason to move forward.
Community initiatives deserve storytelling that makes the people and purpose visible. The work called for a production team able to collaborate with senior leadership and an installation partner.
02 / THE WORK
What we put into motion.
Connecting the partners
The work also involved Superior Corp, Home Depot’s installation partner. Close coordination helped bring the initiative and the people involved into a coherent story.
Production with a purpose
The video work centered on communicating the initiative clearly and giving its community focus the attention it deserved, from the production approach through the finished edit.
03 / THE IMPACT
Community impact. Brought into focus.
The collaboration brought senior leadership, an installation partner and community-focused storytelling together through purpose-built video production.