Roost Chicken & Biscuits

What was the problem?


Roost Chicken and Biscuits was in need of a new website that integrated online ordering into their POS system for both restaurant sales and catering sales. The ownership group was handling a lot of marketing tasks and because of this, marketing wasn’t getting the attention necessary to advance the business. With a new location and hopes of expansion, we were hired to advance their business. 

What did we do? 

  • Redesigned their website
  • Food photography shoots
  • Video production
  • Marketing consulting 
  • Graphic design
  • Brand guidance
  • Implemented catering platform and a focus on catering business
  • Created a marketing strategy to utilize missing components
  • Negotiated and managed influencer marketing
  • Began hyper local seo for both the restaurant and catering business


What were the results?

  • Roost increased their sales by almost 40 percent 
  • We grew their social media following by 43 percent 
  • We tripled their email database and it is still growing
  • Created unique campaigns to improve sales and the customer experience. 
  • Increased catering orders by 33 percent 
  • Successful launch of new restaurant location
  • Added 103 first page Google keywords.